Established in 1926, Boland Market Agency has been a trusted presence in the Western Cape fresh produce industry for almost 100 years. Operating from the Cape Town Market, the agency has built a reputation for professional service, strong market knowledge, and enduring relationships with both producers and buyers.

Over the decades, Boland has played an important role in helping farmers access markets, navigate changing industry conditions, and maximise the value of their produce. Its longevity is a testament to the trust placed in the agency by generations of agricultural businesses

In 2026, Boland entered a new chapter through a strategic partnership with Grow Fresh Produce Agents. This partnership strengthens the agency’s capabilities and national reach while preserving the people, expertise, and customer-focused approach that have defined Boland for nearly a century.

Today, Boland continues to combine its rich heritage with a forward-thinking approach, providing producers and buyers with dependable service, market expertise, and access to a stronger national network.